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Meet Abby Tanori of Tanori Photo in Walnut

Today we’d like to introduce you to Abby Tanori.

Abby, please share your story with us. How did you get to where you are today?
For as long as I can remember I have had a camera pressed to my eye trying to capture memories. My father was a hobbyist photographer in New York during the 70s and he would take me with him on his shoots. I grew to appreciate what it was to photograph something and have it be preserved for life. Now as a wife and mother, I have a new found appreciation for photography. Every moment is timeless and worth preserving. Photography allows me to preserve milestones and relive moments that are gone too soon. I’m fortunate that for the past 10 years of my career it has allowed me to do this for others.

Overall, has it been relatively smooth? If not, what were some of the struggles along the way?
No self-employed person will say that this journey is easy because it requires a lot of work, time and sacrifice. I have had months early in my career where I had to give my work for free just to build up my portfolio and my clientele. Through a variety of bumps and bruises, I learned the value of my work and learned what it took to not only stay afloat but actually make a decent living for myself and my family. At the end of the day, I love what I do and who I get to do it for, and I will always continue to do it as long as that remains true.

Tanori Photo – what should we know? What do you guys do best? What sets you apart from the competition?
Tanori Photo has been in the business of lifestyle, wedding, commercial and corporate photography now for 8 years and has had the opportunity to capture photos and create ads for General Electric, Synchrony Financial, Hitachi, US Weekly, Warner Brothers, Universal Music, Del Taco, CNN and has been published in Harpers Bazaar India and Huffington Post just to name a few. Regardless of who we are working for, we pride ourselves in making our clients feel at home and allowing their vision to come to life. We work with each client and take them through every step of the process from beginning to end.

What is “success” or “successful” for you?
After 8 years in business, my idea of success has shifted many times. At first, I thought it was landing a few sessions a year and making a profit. Years later it was landing my first corporate gig. It continues to shift as times goes on because my business continues to grow and evolve. Today I would say my idea of success is making sure our business keeps growing and that my clients and employees feel that they are part of something truly great.

Contact Info:

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Image Credit:
Tanori Photo 2016

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