Today we’d like to introduce you to Shepard McBurnie.
Hi Shepard, so excited to have you with us today. What can you tell us about your story?
I was born in Brooklyn New York. Ever since I was three years old, I’ve loved art. Whether it be theater, music, film, fashion; external expression was something I identified with and wanted to explore. My mother has been a great influence on my love for the arts, as well as fashion. I remember my mother and I planning outfits for school the night before with great detail. My dad definitely supported my enthusiasm for picking out an outfit for school, even though we’d have to rush some mornings because of it. My fashion evolved from: Sean John, oversized sports jerseys and Jordans in elementary school; to True Religions, Ralph Lauren polos and Prada in middle school: followed by Supreme, Louis Vuitton, and custom denim jackets I made in high school; and finally to Mysteries in college. After graduating from N.Y.F.A I decided to study Visual Communication at the Fashion Institute of Design and Merchandising in Downtown L.A. That’s where I began to learn the tools that I would later use to create my own brand, Mysteries.
We all face challenges, but looking back would you describe it as a relatively smooth road?
One struggle that I’ve faced in creating Mysteries has been accumulating resources during the pandemic. I intended on collaborating with friends from school to plan and execute a marketing strategy. However, due to Covid-19 in person communication came to a halt. I had no choice but to work on the designs and formulate a plan for Mysteries alone. During 2020 while facing the difficulties of zoom classes in one hand: and unforeseen hardships in the other, I decided to incorporate the QR code to the logo. I figured it would be a simple and efficient way to connect with someone through fashion. I call it the MQR Code. The Mysteries QR code represents the idea of standing out individually, and at the same time staying connected. The Mysteries vision consists of using technology to connect with others, trade ideas, as well as precious moments through fashion. Taking a picture of the MQR Code directs you to the Mysteries website.
Can you tell our readers more about what you do and what you think sets you apart from others?
I’m a working actor that has been featured on films, as well as t.v shows; I make music, Hip Hop and R&B to be specific; and I specialize in visual design. I’m best known for being featured on shows such as Grownish, All American and Twenties. Two things that I’m very proud of is: creating my brand and graduating from two schools majoring in something that I love; acting for film and visual communication. I think what sets me apart from others is my ability to see things from different points of view and connect with people. My ability to see things from different viewpoints comes from being raised in a big city. In school, I was always surround by a diverse group of students. On occasion, the teacher would put me next to the shyest kid in class so that I can help bring them out of their shell. When I started to understand the dynamics of acting, I became even more open with my feelings, which in turn allowed people to be themselves around me.
So maybe we end on discussing what matters most to you and why?
Family matters most to me. I grew up with my mother and father and I credit them for the way I am today. I believe family creates a strong foundation. To this day, I can call my parents at any time for anything, and they’ll be there for me. My parents has always supported my dreams, and that gave me the confidence to do anything I put my mind to. My goal is to create a family for myself and instill the values I learned in them.
- Email: firstname.lastname@example.org
- Website: mysteriesnyc.com
- Instagram: https://www.instagram.com/mysteries.n.y.c/
- Facebook: https://www.facebook.com/MQRmysteriesnyc
- Youtube: https://youtu.be/SxpiuDYhS3g
- SoundCloud: https://soundcloud.com/lord-sailor
- Other: https://www.instagram.com/lordsailor/