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Life & Work with Kisha Hicks

Today we’d like to introduce you to Kisha Hicks.

Hi Kisha, it’s an honor to have you on the platform. Thanks for taking the time to share your story with us – to start maybe you can share some of your backstory with our readers?
I’m a jewelry designer who went to FIDM and majored in Product Development. When I was younger I use to go with my mom to the bead stores so that she could purchase things to make jewelry for herself… Eventually, I started to buy things myself and make little chokers and things for myself to wear for fun. That was what got me into creating jewelry. My jewelry business started in 2006 officially. I was working for a clothing designer who I was helping him with various projects for his line. He had a store in Eagle Rock and was moving it to Beverly Blvd by Robertson. He had a huge sale and told me to bring some of my jewelry to sell. Before that, I would go buy things from Michaels and put it together and give as gifts to my friends and family. The day of the sale, I sold out of everything. I was very surprised too!

So when he moved his store to Beverly Blvd I was one of the jewelry brands that was available at his store. Eventually, I started going to outdoor markets with friends and I always sold out every time. I would have the best time with my friends while selling and did not have to work hard to convince people of my quality. Everyone who knew me felt that I should make a business of it… so I did!

In 2011 I finally did a line of samples and found a showroom… My first week there I got a large P.O. from a huge retailer. After that, I quit my corporate job and decided to take this on seriously. I started wholesaling and then got into Pop up’s. Currently, I’m doing pop-ups all over LA and I wholesale to boutiques.

Alright, so let’s dig a little deeper into the story – has it been an easy path overall and if not, what were the challenges you’ve had to overcome?
It has not been a smooth road but definitely worth it in the end. What I pictured when I quit my job is definitely not what I’m doing. I generally thought oh I’ll just do wholesale only.., Well along the way I started doing Pop up’s and I found that very rewarding. By doing the Pop-Ups I found that I get to meet my customers and see what they like so that it helps me to design better jewelry that meets their needs.

When I started Pop Up’s I was doing one every day of the week until I narrowed down where my customers were coming the most. So I’m out 3 days a week Abbott Kinney, Brentwood, and USC In the summer 2 days since school is out.

Thanks – so what else should our readers know about your work and what you’re currently focused on?
So I hand-make Jewelry. I make 14kt gold-filled, sterling silver, and rose gold-filled. However, we do design in 14kt too! What sets me apart from most brands is my jewelry is waterproof with no lead or nickel in it.

I’m most proud that my business survived 2020!

What’s next?
My plan is to open a lifestyle store for my brand. Where I carry my brand and some of my favorite brands I like that I feel work with the W&E lifestyle.

Contact Info:

Image Credits

Photos by Felicia Lasala. Model: Jules Aurora Make up by Jenna Marie Beauty

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