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Life & Work with Ryan Spicer

Today we’d like to introduce you to Ryan Spicer.

Hi Ryan, we’re thrilled to have a chance to learn your story today. So, before we get into specifics, maybe you can briefly walk us through how you got to where you are today?
So I started about ten years ago in event production. I ended up finding a local breast cancer foundation that funded my idea to create a benefit concert at Jacob’s Pavilion in Downtown Cleveland, Ohio, which was awesome I might add, haha.

After two years of doing that I went off to West Virginia University and dabbled in similar passions, ultimately partnering with an up-and-coming hip-hop artist in Cleveland. Six months later, it resulted in signing major record deals with Warner Records in Los Angeles, California, another amazing experience for me.

I ended up diversifying myself and working/touring with different artists in different genres around the country, ultimately ending up in Los Angeles, California, which is where I currently reside.

Fast-forward to this past year, my two friends and I figured out how to crack the code on TikTok (so to speak) and created one of the top trends of the year on the app with over 3 billion views on our accounts. From there, we started working with almost every professional sports organization and many colleges and celebrities as well. That led to us working with many big companies too, such as Lowe’s Home Improvement, Puma, Raising Canes, and many more.

Would you say it’s been a smooth road, and if not what are some of the biggest challenges you’ve faced along the way?
It was very hard at times, especially early on. Since I began my career very young I felt like I had been pushed away by friends and others who knew of me, who tried to outcast me. I felt like my growth was trying to be stunted in a lot of ways. Being young, in high school, it felt like the whole world was crumbling since friends and cliques mean so much at that stage. I had to convince myself that the world is bigger than this and if I kept working hard and focusing on the relationships that could help me to keep advancing, eventually, everything would turn out okay. In fact, better than okay, which is where I’m at now.

Appreciate you sharing that. What else should we know about what you do?
At a point in my journey, I came to the realization that the world is changing and no matter what ends up happening in the long-term that I’m always going to need some sort of camera work. I noticed that every time I start something, I need photoshoots or promo videos, etc., which can get costly and might not be exactly what I’m looking for. So I decided to buy my first camera and learn from YouTube as well as through experience. Think of it like this; Someone who goes into artist management might also get a law degree to practice Entertainment Law, which significantly adds to his value and makes him a two-in-one team member.

For me, my “Entertainment Law” was a camera. I knew I was capable in management services and business, especially for artists, but we also always needed a camera person for recaps, promos, music videos, photoshoots, etc.

I was able to combine those aspects to make myself a two-in-one team member, which has exceeded my expectations. Aside from that I also am now exceptional at camera work and editing for anything I need moving forward on my journey. I don’t NEED anyone else.

Who else deserves credit in your story?
My parents have been very supportive as well as inspirational. They are the best role models I could ask for.

The WooHoo Foundation have not only helped to kickstart my career but have also been very supportive of the local breast cancer community in Cleveland, Ohio.

All of the artists, creatives and record labels I’ve worked with who gave me a chance to showcase my abilities. I am forever grateful.

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