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Life & Work with Michael White

Today we’d like to introduce you to Michael White.

Hi Michael, please kick things off for us with an introduction to yourself and your story.
I’m an east coast transplanted back to Southern California for the last four years. I grew up right outside of Washington, DC my entire life and attended college out here in California. I actually moved here to be a part of a church in Rancho Cucamonga called Rock Hill church – I’m still very much involved here. Outside of that, I didn’t know what else I wanted to do or what to do as a career. I help the photo team at my church and a friend of mine asked if I could take some engagement photos for his sister. I was kinda hesitant but super excited to shoot the couple! The day came and I had the most fun I’ve ever had and I realized that’s what I wanted to do for the rest of my life! Fast forward to about 2 1/2 years later and I have my own freelance photography business called “Whitefilmm Photo” – it’s a creative collective where I shoot families, couples, and also creative portraits! It’s been such a fun adventure and I’m just getting started! I feel so privileged to have worked with so many awesome clients that have become returning clients. And I’ve also met a lot of cool people and have gotten to rub shoulders with so many different creatives along the way! I can’t wait to see where my journey takes me!

Alright, so let’s dig a little deeper into the story – has it been an easy path overall and if not, what were the challenges you’ve had to overcome?
The road to becoming a full-time photographer definitely isn’t easy! Learning the ins and outs of starting and running a business is definitely a tedious task. I didn’t realize how much money and time you put into this field before you actually see any fruit of your work. It has times of discouragement when I want to quit and reevaluate if that’s the road I want to go down!

Alright, so let’s switch gears a bit and talk business. What should we know about your work?
I started “Whitefilmm Photo” as a freelance photographer that specializes in family and couple portraits. I also specialize in lifestyle photography specially fashion editorial for social media. I like to do it all, to be honest! I’m just so proud of how far I’ve come in the short amount of time I’ve been shooting, but also I love that I have learned to shoot many types of photography styles- I feel like it makes me very diverse!

How do you define success?
I define success in fulfilling my purpose. I feel like I didn’t feel fulfilled until I started doing photography. There’s such a great satisfaction in working with people and making their dreams become reality! People are my purpose and making them feel happy is so rewarding! Yes, photography helps pay the bills. Yes, I want to keep working and for people to know my name and see my work, but there nothing more rewarding than seeing someone else as proud of your work as you are!


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