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Life & Work with Kelley Herman

Today we’d like to introduce you to Kelley Herman.

Hi Kelley, so excited to have you on the platform. So before we get into questions about your work-life, maybe you can bring our readers up to speed on your story and how you got to where you are today?
I love everything about wearing and making lingerie! I have been designing lingerie for well-known large brands for over 16 years. And in my spare time collecting a massive amount of vintage lingerie. About two years ago, I decided to take a risk, quit my job and start my own lingerie brand, Behind Closed Drawers. I saw a huge miss in the market for intimates that are both sexy and comfortable. The kind of stuff that makes you smile, feel a little more confident, not at all shy to show it off, but you can also wear all day long without feeling uncomfortable! Comfort and fit are very important to me, but I don’t think sexiness has to suffer for comfort. I also really wanted to focus on small collections made closer to home, stuff that felt more special. Making lingerie in Los Angeles has been difficult but it is important to me to keep most of my production here.

Alright, so let’s dig a little deeper into the story – has it been an easy path overall and if not, what were the challenges you’ve had to overcome?
It has definitely not been a smooth road, but instead a very bumpy road filled with lots of self-doubts! I think the biggest struggle is knowing what decisions to make for your brand and company, there is lots of trial and error. Making lingerie in LA is difficult, the trims and materials needed to make this product are not easily found here. I spend lots of time trying to find what I need to make my garments locally. Obviously, covid has been a huge struggle, I felt weird pushing lingerie sales when people were out of work and struggling to pay the bills. I took that time to instead focus on creating, I started designing the types of garments that made me happy to wear and that I just really liked! That approach seemed to work out because some of our best sellers came out of that time.

As you know, we’re big fans of you and your work. For our readers who might not be as familiar what can you tell them about what you do?
I design and make lingerie. My brand Behind Closed Drawers is known for vintage-inspired lingerie that is feminine, sexy and comfortable. We do everything from a women’s perspective, making lingerie that you want to show off but are actually wearing for yourself. I am most proud of the brand I am building and the community of amazing creative women around it. I believe our approach and view of lingerie is what sets us apart, we are not making it for anyone but the person wearing it. We love how empowering lingerie can be but never sacrifice comfort to get there.

We love surprises, fun facts and unexpected stories. Is there something you can share that might surprise us?
I am really sporty but the fear of breaking a nail keeps me from actually playing sports.

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Image Credits:

Carianne Older Sara Lazio

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What to check out next:
Aleasha Bahr is a sales & marketing strategist known for showing introverts and ambiverts the Secret Art of Subtle Selling.  She personally sold millions in revenue while discovering introverts are usually top sales people – as soon as they stop trying to act like extroverts.  We’ve partnered with her to produce Introverted Entrepreneur Success Stories. Check out episode 1 below:

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