Today we’d like to introduce you to Nisha Bhatia.
Tell us about why you decided to start festivity
I am an Engineer and MBA by education and a mother of a three years old. As me and a lot of my friends strive to evolve as parents, many of our conversations have revolved around the importance of exposing children to the world’s diversity as well as discussing the most impactful way to do so. The hundreds of festivals that are celebrated across the World best represent the unique richness of every culture. Lights, colors, stories, delicious food; there’s so much to explore, enjoy and admire! But when I started exploring avenues to actually do this with my daughter, I hardly found anything besides books that could do that. Narrating my own childhood memories of festivals and expecting a toddler to feel similar excitement didn’t work either. I knew there has to be a better way, and also was aware that this age group learns best by doing/experiencing it themselves! Thus was born Festivity. With Festivity, the aim is to engage and immerse children in an interesting set of festival themed activities from around the world, which will ultimately make them enjoy and respect global customs and traditions. Our goal is that one day, we cover every country in our festival roster, truly helping our children see the vastness as well as closeness in the world!
Would you say it’s been a smooth road, and if not what are some of the biggest challenges you’ve faced along the way?
It most definitely hasn’t! Balancing a toddler, covid life, a full-time (and very rewarding) day job are some of the challenges. Also, though everyone loves the idea, it’s an investment and the timing isn’t the best for a lot of people! But we have received incredible feedback from customers telling us how using five different components to pique interest seems to be working! People love the diversity in our festival roster- and we get some amazing suggestions of all the others we can add, so that definitely keeps me going!
Alright, so let’s switch gears a bit and talk business. What should we know?
Festivity is an activity box for children aged about 2.5-6 years old that focuses on festivals around the world. The boxes contain five distinct elements- a curated book, an activity kit, a celebration kit, a toddler friendly recipe and flashcards to keep! We just launched with our Holi themed box and this year, we are planning to launch six additional festivals (Easter, Eid, Onam, Moon Festival, Diwali and Christmas). We are proud of the simplicity yet relevance of our cause and mission. Our goal is that one day, we cover every country in our festival roster, truly helping our children see the vastness as well as closeness in the world!
What are your plans for the future?
We are launching seven festivals this year! I am so excited to continue to evolve our product with all the feedback we have received and keep adding to our roster! Our world is a beautiful place- and I would love to show our young ones the power of togetherness and the happiness of celebrations!
- $44.99 a box, shipping included
- Email: firstname.lastname@example.org
- Website: www.festivity.fun
- Instagram: @festivity.fun