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Inspiring Conversations with Liz Lopez of LizLo Glam

Today we’d like to introduce you to Liz Lopez.

Hi Liz, thanks for sharing your story with us. To start, maybe you can tell our readers some of your backstory.
I have always been in love with makeup and bringing out the beauty in others by my freelance makeup artistry. I have been in the makeup and beauty industry for nearly seven years. I have always wanted to be an entrepreneur and build my own beauty brand. I have been working on my brand “LizLo Glam” for several years now. I have networked with many people. Worked in many cities to provide my makeup services, and I have met many amazing artists along the way. It always seemed impossible to create my own brand by using the name I’ve been building for years. I felt as if I wasn’t worthy of having people support me. I was unsure of even starting something small because I thought I’d lack the support needed to make a business successful. I procrastinated for way too long until I finally decided to take the leap of faith and launch my small business. I kept my original name, LizLo Glam and I ran with it! I had a successful launch and I couldn’t be any happier. With the advice of my Pastor, the same day I spoke to her, I started hustling and doing tons of research on how to start. Three months fast forward, and here I am with the support of friends, family, strangers, and most importantly God, my business is still thriving.

We all face challenges, but looking back would you describe it as a relatively smooth road?
Definitely not a smooth road when you are a small business owner. There are many obstacles I had to overcome and most likely I will still have to face. This industry is very saturated and there were weeks on end with out any sales. Barely any foot traffic on my website and no new potential buyers. I still promoted my business and eventually people started visiting my website and strangers, family and friends started ordering again. I believe that when you work hard for something you want, it will never be a smooth road, but it will all be worth it in the end. If you’ve ever heard someone say, “ I’ve put my sweat, tears and blood into this,” believe them because it’s real!

As you know, we’re big fans of LizLo Glam. For our readers who might not be as familiar what can you tell them about the brand?
I have an array of products on my website. I started off with luxurious lashes. I have ventured out to other things related to beauty. Makeup, accessories, beauty tools, etc. Eventually, I’d like to expand my business and the products I offer to other things such as a clothing and shoe boutique. I have a vision I’d like to execute soon in the future. I’d like to first work my small business and put my name out there for people to see. I offer Reasonable prices on products high-end brands also have for a lot more. I like to keep my prices competitive so that people can come back and purchase more. I package and deliver all my orders I design my logos and labels. I am basically a one man show. I do it all. I also still offer my freelance makeup work on the side.

What makes you happy?
My family makes me happy. Helping my parents out makes me happy. People supporting me and my business make me happy. It brings a lot of joy to my heart because seeing my family smile and my friends smile brings so much satisfaction.

Pricing:

  • Prices on my website start from 1.99
  • And go up to $21.99

Contact Info:


Image Credits:

Celina is one of my customers wearing my Lashes in the style “QMT” Queen Momma Trina.

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