Today we’d like to introduce you to Ishqa Hillman.
Hi Ishqa, it’s an honor to have you on the platform. Thanks for taking the time to share your story with us – to start maybe you can share some of your backstory with our readers?
I never expected to go into cannabis. A year and a half ago, I knew I was going to leave my job in the corporate world and start business consulting as well as fulfill my dream of speaking in juvenile halls to help girls who were struggling like I had in my youth.
At the LBCA’s Hi-LBC, I learned about the human body having an endocannabinoid system and that this plant was created to help us. Immediately my mind went to the cages people have been sitting in for generations – cages that are literal and figurative cages, the kind opioid and alcohol addiction or unchecked mental illness leads to. This plant had already helped me so much, I was just coming out of four years of social anxiety that made it hard for me to go anywhere except my job. It helped me heal from a childhood trauma where I experienced homelessness, juvenile halls, group homes and every form of abuse at first, simply by helping my body to relax enough to breathe and think. The Hi-LBC also gave me an opportunity to find other women in the space who were my first clients as a consultant. Breezie Puffs and Lisas Dharma were with me when we decided to create the Canna Boss Babes as a safe space for other women in cannabis, we had no idea it would turn into what it has. Breezie is an influencer who built her following from 400 to over 6,000 in 2019 and was looking to build a website and host a launch party to celebrate her accomplishments, together we had both website and party within two weeks. Lisas Dharma is an incredible yoga instructor, reiki and sound bowl healer with her own CBD line NhanPharm.
A month later, we cohosted SERENITY with The Suave Life’s Rico Lamitte and went on to cohost and coordinated multiple events a month until the pandemic stopped everything in March 2020. March 16th, I went on Instagram live and completed 40 lives within the first two weeks. Breezie Puffs joined me for a few shows and mostly, the guests were friends and other industry connections I had made while event planning and hosting. Eventually, that led to guests like Todd McCormick and other advocates, business owners and influencers in cannabis.
Would you say it’s been a smooth road, and if not what are some of the biggest challenges you’ve faced along the way?
It has not been a smooth road, until Instagram started saving the live videos to IGTV we had to replay the lives and screen record them to save them. It was also hard doing all the interviews by myself so Breezie and a few other babes started taking a few shows. We now have a full line up of babes, each with her own passion as the focus of their show. It wasn’t profitable at first, it was survival – just keep everyone connected and growing and the rest will come. It has and now we have the blessed problem of capacity. We are growing fast and I am in need of an intern! It’s a blessed problem to have.
Appreciate you sharing that. What should we know about The Canna Boss Babes and Long Beach Peer Education Center 501c3?
The Canna Boss Babes is an entrepreneurial support platform created to support the women in the space who previously felt unheard, unsupported and unsure how to compete with the men in the space when so many resources appear to come from being a part of a “boy’s club”. We are not anti-men “everyone’s a babe!” we focus on creating safe space for all people to come together to share their stories, learn from each other and grow together. We believe in community and collaboration over competition. With a wide array of hosts and guests, The Canna Boss Babes have completed over 500 lives since March 16th and are growing faster than ever. We share stories, provide brand awareness, an(d) educate on a variety of topics related to not only cannabis but empowerment and life skills. This collective space fosters an environment built on mutual respect and compassion while breaking the “lazy stoner” stigma. 2021 will see new faces, new platforms, new services, new brands and so much more – The Canna Boss Babes have a large array of resources so if you dream it, let’s do it!
I also have a developing 501c3 called Long Beach Peer Education Community Center or PECC whose purpose is “Empowering Generations” by uniting businesses to neighborhoods through education and training and by providing system navigation, “everyday” education, and support groups. Recovery with Cannabis is the first of many groups we are proud to create safe space for and which addresses the need of those who use cannabis as a part of their recovery. In addition, my community is very important to me and so I am a proud LBCA member and volunteer as well as a volunteer with Los Angeles’ Social Impact Center through whom I was able to help with 2020’s National Expungement Week efforts which is now leading to me receiving training to speak in juvenile halls and prisons in 2021. So while I never expected to go into cannabis, it has definitely created the path for all of my dreams to come true. I love working as an advocate and everyone deserves safe access to this plant that can heal so much of our dis-ease.
What sort of changes are you expecting over the next 5-10 years?
Community is going to be more important than ever. With the legalization of cannabis comes great responsibility to not just forget the injustices that have occurred due to the stigmatization of this plant and its people. If we want to have a say in how the future of cannabis looks then we have to be willing to get involved in and educate our community, we have to run for political office, and we have to find the resources in our community and use them to our advantage. For The Canna Boss Babes it is all about helping people to make more conscious purchase decisions and we are excited to Celebrate Black Cannabis in February with Culinary and Cannabis and The Long Beach Green Room. We have a month long multi-media, multi-platform event with box to highlight the black-owned brands for Black History Month. We will have guest speakers from brands and advocates from the community each Friday at 9am PST on The Canna Boss Babes IG LIVE and on Saturdays at 11am PST on Culinary and Cannabis IG LIVE in February. A box will be available through the Long Beach Green Room and each box will include different products from the brands so consumers can recognize them make more conscious purchase decisions when shopping in the future. If money is power, shouldn’t we know who we are powering up?
- Get Your Vibe Right with Ishqa 90 min $150
- Family Coaching Solutions with Jeni Green Leaves 1hr $100
- Sesh with Brezie Puffs 1hr $100
- Social Media Sponsorship $75+
- Email: email@example.com
- Website: thecannabossbabes.com
- Instagram: @thecannabossbabes @ishqathebossbabe
- Facebook: https://www.facebook.com/ishqa/
- Twitter: https://twitter.com/cannabossbabes