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Hidden Gems: Meet LaTyia Benson-Cunningham of Lady V Steam

Today we’d like to introduce you to LaTyia Benson-Cunningham.

LaTyia, we appreciate you taking the time to share your story with us today. Where does your story begin?
My mentor wanted to open a yoni steam business, so he paid for me to go to school for it. When I experienced a steam myself, I loved it. This inspired me to take on the business work even more. When he no longer wanted to work on the business, I started my own brand. I saw that the Black community needed this. Watching my sister hemorrhaging while giving birth pushed me further. I felt then that if I had known more about yoni health and could have coached her through her journey, her body would have been better prepared and she wouldn’t have had such a rough experience. My practice is here to help heal our Black women and teach how yoni health affects their entire body.

Would you say it’s been a smooth road, and if not what are some of the biggest challenges you’ve faced along the way?
It’s actually been a very smooth road for me. But, I guess the bumps now are delegating tasks to people and rebranding. This business is my baby.

Appreciate you sharing that. What should we know about Lady V Steam?
What really makes Lady V Steam is me. I’m a Black-owned business centered around Black women. Sure my clients want yoni health, steaming, education, training, and products, but people really come to my business to talk to me. Most of my clients become like my cousins. I know something about each one, more than just their vaginal health. My reputation is that I am extremely educated in this realm, this practice. I don’t give my clients bullshit. I’m also vulnerable with them. I share my own experiences. On top of this, I designed my yoni steam seats and I’m very proud of them. When you come to my facility, you’ll notice that my steam room is not communal. This allows the clients to be in secure solitude. Steaming isn’t always an event; many times it’s a healing experience. Clients are allowed to fully experience their spirituality in privacy.

If you had to, what characteristic of yours would you give the most credit to?
Ambition. Consistency. I won’t stop. I’m always looking for new information. I’m steadily reading, learning. I’m not going to get stagnant in my business. I’m going to add a product line. I’ll eventually have a storefront. I’ll have my brand in different spas, different places. I’m never going to stop. That and my integrity.


  • Steaming starts at $65 per 30 min. session

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