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Hidden Gems: Meet BenMarc of VisionBank

Today we’d like to introduce you to BenMarc.

Alright, so thank you so much for sharing your story and insight with our readers. To kick things off, can you tell us a bit about how you got started?
I started off as a camera assistant in 2006, loading film on Tv shows like “Entourage”, “The Unit” and feature films like “Santa Clause 3”. I taught classes at local universities and community colleges. I worked the TV and Film circuit for a couple of years while I building my relationships and network of peers and colleagues. During that time, I started shooting videos for local LA artist, some of them I even paid for myself. By chance, I shot a video for someone that was closely connected to the pop star AKON. He saw my work and offered me a job. From 2011 – 2013, I toured the world with Akon shooting tour footage and music videos with Akon and various global artists. During that time, I networked and built relationships that I still can call upon today. Once I finished my run with AKON, I started shooting videos again but this time it wasn’t for local artists, it was for artists signed to major labels. I was getting contracted by Interscope Records, Warner Music, Universal Music, Capital Records, Def Jam and many more. I believe my strong suit is being able to figure out how to build repore with artists and they learn to trust my vision. Once they work with me, they always return and send me new clients. Some of my colleagues like to call me the “Rap Whisperer” lol cause I can get some of these rappers to do creative concepts that they typically wouldn’t do.

We all face challenges, but looking back would you describe it as a relatively smooth road?
Nothing is smooth when you’re an entrepreneur, I’ve had many challenges along the way. We are in a business where no one wants to pay you what you’re worth and your only as good as your last job. So there’s been many times where I would work for free, even come out of my own pocket to get things done and couch surf at friend’s houses to get by. I never stopped I put the creative forward. I call it “GMV” GROWTH MONEY VISION. When I evaluate taking on a job, I need at least 2 out of three no matter the combination to take a project on. I strongly believe success is measured by the jobs you don’t take note the ones that do. I’ve come a long way and have had much success but even now the challenge is scaling a fast growing creature business becomes challenging at times, but I’m here for the ride, I enjoy every victory and every struggle with my team.

Great, so let’s talk business. Can you tell our readers more about what you do and what you think sets you apart from others?
I own a production company called VISIONBANK. We specialize in creating creative content and music videos for some of today’s hottest artists like Da Baby, AKON, Yo Gotti, MoneyBagg Yo, City Girls, NLE Choppa BOB, Tee Grizzley Mullato, etc… the list goes on. We’ve built great working relationships with companies such as Universal Music Group, Interscope Records, Def Jam, Capital Records and many more. I’m so humbled that my Creative Direction and vision is sought after and that my team and I at VisionBank are really shaping the culture on how fans receive their favorite artist’s visual content. We live in a world where content is key and fans buy into being entertained by artists on social platforms more than they do just buying their music in my opinion… So I feel it’s my duty to create content thats timeless to help further major artist career. Nothing about this process is cheap. I’ve had my ups and downs in this business and I’m excited about the indie artist program that we are launching this year. We plan to bridge the gap between great useful content and up and coming artist who don’t have huge budgets. giving the artist the ability to leverage futures in publishing to acquire content packages which will be rev shared with VisionBank on content platforms. We plan to be a creative powerhouse that provides top tier services for major labels and major artists as well as breaking new talent into the industry.

Do you have recommendations for books, apps, blogs, etc?
Every morning I like to browse the Internet for inspiration. I like to use websites like shot deck and Pinterest to source images. I’ve recently joined Club House and have been active on that site as well. It’s a cool tool to receive information for like-minded peers in the industry.

Contact Info:

  • Email:
  • Instagram: @BenMarc_BME @VisionBvnk
  • Facebook: @BenMarc_BME

Image Credits:

WILL LUNNA , Marcus Turner ,Marcus Farris

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