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Exploring Life & Business with Jonalyn Alvarez

Today we’d like to introduce you to Jonalyn Alvarez.

Alright, so thank you so much for sharing your story and insight with our readers. To kick things off, can you tell us a bit about how you got started?
I started my business a little over seven years ago. I was pregnant with my first child and my boss had fired me because of that. I was a single mother at the time, I was very scared and had no idea how I was going to raise my baby with no income. I decided to try and make some cake pops and when I posted the first dozen on Instagram, I got a lot of inquiries on them. From there, my business expanded to cakes and now I also do whole events from balloons to candy tables to backdrops. I also started another business selling false lashes. I have always had a passion for makeup and lashes so I decided to start my lash business a little two years ago and I am so happy at where it is now. I really appreciate all the love and support that everyone has shown me!

Can you talk to us a bit about the challenges and lessons you’ve learned along the way. Looking back would you say it’s been easy or smooth in retrospect?
It has definitely been a difficult road, in the beginning as a single mother it was very hard. I had no one to depend on, motherhood has definitely opened my eyes to many things. I am so grateful that I never gave up, even though there were times when I thought about quitting, I look to my kids and know that failure is not an option for me because I have three little ones who depend and look up to me.

Great, so let’s talk business. Can you tell our readers more about what you do and what you think sets you apart from others?
Princess Jonalyn Sweets specializes in cakes, treats, balloons, candy tables, backdrop rentals and more! I believe what sets me apart from the others is that I like to keep my prices very reasonable, as a member of the community and as a mother I know how expensive it can get to try and make your events very special. So, I take pride in knowing that I can still make any event memorable and still be very affordable at the same time. I think one of my proudest moments was doing an event for The Children’s Hospital of Los Angeles. I am a Latina-owned business and I want others to know that it is possible for us all to succeed! J Glamour Lash specializes in comfortable, flexible and lightweight false lashes at an affordable price! Transform any make up look using our lashes, the packaging is so beautiful! I take pride in the way I package every single order, I like to make everyone feel like an influencer so I take extra steps to make every package magical and post worthy!

What’s next?
I am looking to expand my Princess Jonalyn’s Sweets rentals in the future and I am so excited to announce some of my new ideas with everyone as soon as they come to life! Luxury picnics is one of the things that I will now be offering! Due to Covid restrictions, I know how hard it is to make certain events feel special so setting up beautiful intimate picnics will be a great alternative to showing someone love on special days from birthdays, anniversaries, proposals and many more! For J Glamour Lash, I am in the process of expanding to clothing and accessories and I am so excited to show everyone what I have in store!


  • Cakes $60-200
  • Candy Tables $300+
  • Balloons $120+
  • Backdrop Rentals $100-200
  • Lashes $10-16

Contact Info:

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