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Exploring Life & Business with Dimitri Hurt of MPM Partners

Today we’d like to introduce you to Dimitri Hurt.

Hi Dimitri, so excited to have you with us today. What can you tell us about your story?
After graduating from law school, I moved to Los Angeles on August 1, 2013. I had an interest in entertainment law so I figured the best place to live would be Los Angeles. By the end of the year, I had secured my first client. He was a social media / YouTube personality named MysticGotJokes. Within months of working with Mystic through strategy and intention, Mystic became the fastest growing channel on YouTube in the entire world! Shortly thereafter, we secured a deal and mentorship with Russell Simmons and his company, All Def Digital.

By 2017, I had shifted focus from primarily entertainment law to talent management and productions. At one point, I represented virtually every top black or Latino YouTuber in Los Angeles in either a legal capacity or management. My talent management company, MPM Partners Inc., was founded with the purpose of transitioning digital media stars into traditional media stars, in other words from social media platforms to music/TV/film. Our first success story was a YouTuber named PontiacMadeDDG. We turned DDG into a household name while earning gold and platinum singles, sold out tours, and an iconic record deal with Epic Records a Sony Music Entertainment company.

Through all of the company’s efforts, we were able to do a Joint Venture with Universal Music Latin Entertainment as well. Our first digital crossover artist was named JD Pantoja. Under our company, JD has earned over 1 billion streams!

Now our company handles legal disputes, productions and are also in the crypto space!

Can you talk to us a bit about the challenges and lessons you’ve learned along the way. Looking back would you say it’s been easy or smooth in retrospect?
The biggest obstacle has been getting people to understand that the talent we represent are more than their social media personalities. Our talent are multifaceted and truly talented artists. For example, getting the world to take DDG as a serious music artist has taken years. But we’ve finally crossed that bridge!

Thanks – so what else should our readers know about MPM Partners Inc.?
MPM Partners Inc. was founded for the purpose of representing multicultural creatives that were underrepresented. MPM Partners is a talent management firm, it was founded by three people of color which consist of two lawyers and an MBA holder. We pride ourselves in being credentialed, educated, and experienced. Being multifaceted ourselves, we’ve been able to be invaluable resources for our clients.

Our goal was to make sure our clients are getting fair deals and are being taken seriously as they cross platforms to chase their bigger dreams! We’ve been successful time and time again achieving our client’s goals!

Come on over to MPM.

What quality or characteristic do you feel is most important to your success?
Execution! Planning, strategizing, and talking about a goal or dream is nice. But executing is most important. Without execution, nothing else matters.

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