Today we’d like to introduce you to Tierra Marsh.
Tierra, we appreciate you taking the time to share your story with us today. Where does your story begin?
Tee’s Tea is a media company that originally started out as a vlog for a class I took during my senior year of college in 2018. But if I take it back even further, my friend Christina Townsend came up with the name when I was telling her how I wanted my vlog to be entertainment-based. I loved it and as you see, ran with it. I’ve always been ambitious and creative. I’ve described myself as “a social media and music addict, devoted Rihanna fan, entertainment/pop culture lover, skilled binge-watcher, storyteller and vlogger.” So it makes sense how Tee’s Tea became a thing and why it is the way it is. As someone who is passionate about entertainment and media, I already knew I wanted this vlog to be something that allowed me to take on my love for reporting, filming, editing, etc. but I hadn’t quite figured out the direction I wanted to take yet. The videos I posted during my time as a YouTuber were still random with no solid foundation. Posts ranged from me “Rih”-creating Rihanna looks (because who doesn’t love her), to making my own music video for no reason other than to celebrate graduating, and then occasionally speaking on topics and giving a rundown on the entertainment news for the week. A year later when I moved to L.A., I was prompted by my family to copyright the name which ultimately led to the creation of Tee’s Tea LLC. However, after I created the LLC., I still wasn’t consistent with my posts and was “trying and failing” as I experimented with different things I could do for the brand. It was frustrating because although I knew there was a lot I could do with Tee’s Tea, I hadn’t figured out what exactly would help me to make it my own. So many people create content or report on entertainment news. What would make my brand any different? So, for a few months there wasn’t any content coming out. If you went to the Tee’s Tea Instagram page, I was fairly silent, but as ideas came my way I took note and would periodically post to let people know I was working on my comeback.
Fast forward to 2020. As we know, it’s been a year. As someone who works contract and freelance there was a period of time where I was unemployed. So, I put more time and energy back into Tee’s Tea and started posting on my page again. I had already planned to have a big return and it really came down to me telling myself to get like Nike and #justdoit instead of waiting for my plans for the brand to be perfect. I posted whatever I felt like showcasing. There still wasn’t a rhythm or rhyme to the page but there was a method to the madness. I wanted to work on being consistent and fully figure out the brand as I explored it. I leaned more into the reporting I wanted to do and also started releasing some of the video series I had been working on. The videos allowed me to get back to doing interviews while still showcasing some of the fun vlog content I had when Tee’s Tea started out. Then I FINALLY figured it out and knew what I needed. During the height of the ‘Vogue’ challenge it was like a light bulb went off. “Why don’t I turn Tee’s Tea into a digital magazine?” Within the same week of asking myself that question, I launched the first issue. Ever since, things have been falling into place. Tee’s Tea is coming into its own and truly morphing in a media company and distinct brand. I have a lot of plans and a huge vision, but as I look back on where I started two years ago, I feel like I’m just getting to the good part of watching myself be both a creative and businesswoman with a company that’s in its early stages of becoming what I dreamed of. I’ve always enjoyed on-camera reporting, interviewing, shooting videos, editing, marketing, and formulating the creative vision. Now, I get to be my own boss and determine how I navigate the media industry my own way.
Can you talk to us a bit about the challenges and lessons you’ve learned along the way. Looking back would you say it’s been easy or smooth in retrospect?
It definitely hasn’t been a smooth road. I struggled constantly with figuring out what my vision really was and what would make Tee’s Tea something both different but still representative of who I am and what I want to share. Maneuvering the business side of things as an entrepreneur has been/still is a huge learning process for me. Not to mention, staying plugged in is a task in itself. If I don’t know what’s going on, how can I update the #shawTEEs? Seriously though, balance, consistency, and I are still working on seeing eye to eye. But then I remember, I’m a media company that isn’t following traditional media rules and changing the media landscape doesn’t happen overnight, lol. It sounds ambitious, but I know it can be done. The upside is that I can see the growth with each new video, magazine issue, and overall creative vision as I continue on my journey and that’s what keeps me excited.
Thanks for sharing that. So, maybe next you can tell us a bit more about your business?
Tee’s Tea LLC. is a media company that specializes in digital content. Through Tee’s Tea, I use my background in journalism and my passion for entertainment and content creation to focus on positive storytelling. Whether it’s entertainment news that spreads good vibes/celebrate someone, a feature story that highlights the impacts people have in their community or a fun video with my friends, Tee’s Tea aims to inform & change the landscape of media by being representative vs. objective & also by showing positive, genuine storytelling in innovative ways. I’m most proud of my digital magazine. While I love everything I do on my page, the digital magazine showcases a mixture of written feature stories, interviews, video content, entertainment reporting, and occasionally even full-out productions for the covers. In a way, the magazine releases bring together the many different facets of Tee’s Tea. I’m allowed to explore my creativity and push it to new limits with each new issue. Readers should know Tee’s Tea can be found on Instagram @teesteamedia and that the company website will officially launch in 2021. In addition to reporting and content creation, Tee’s Tea LLC. provides freelance video editing services as well! If anyone has video editing needs, feel free to reach out. Readers should also reach out if they are interested in being featured or collaborating.
Is there anyone you’d like to thank or give credit to?
There are SO many people in my life who’ve helped me throughout this journey and deserve credit/a huge thank you for their constant support, but first I want to shoutout my mom, dad, and sister for keeping me motivated and being my team! The support is unmatched. They’ll remind me of what I’ve done and what I can do even when I have a hard time seeing it, they constantly advocate for me, and they’re always down to hop in a video for a little fun, family content. Of course, I want to thank my friend and fellow tea-sharer Jasmine Strachan for recommending me for this interview! Also, thank you to my friend Christina Townsend for the incredible name lol Tee’s Tea literally couldn’t be here without her and my friends, Backyardigans, because without them we wouldn’t have that hit show on Tee’s Tea, lol. I could go on, but to my family and close friends who at this point practically are family, thank you all for always being in my corner! Thank you to everyone who has shown love and support for Tee’s Tea. WE are doing amazing.
- Email: firstname.lastname@example.org
- Website: https://www.teesteamedia.com/
- Instagram: https://www.instagram.com/teesteamedia/