Today we’d like to introduce you to Sandy Perez.
Hi Sandy, we’re thrilled to have a chance to learn your story today. So, before we get into specifics, maybe you can briefly walk us through how you got to where you are today?
I’ve always been drawn to the beauty industry but I never perused it because I was always expected to go to college and get a “real job”. I went to university straight after high school and do in it difficult to focus and excel because I not only learn best hands on but I also wasn’t inspired by anything there. Eventually, I dropped out and started working. I’ve worked very different jobs since then— Starbucks, Wells Fargo, private auto finance company. When I left the auto finance job I had, which I hated, I was unsure of what I wanted to do with my life. I was unemployed and stressed about what I was going to do with my life. I finally decided I’d pursue my dream to be a make-up artist. I attended Aveda Institute and got my esthetics license. I took the first job I could get when I was done and was excited to work in a field I enjoyed. That took me to the Clinique counter at Macy’s. I lasted three months there, it was dreadful! I realized make-up was not my thing and I didn’t want to work retail! So I again searched for another job where I could use what I learned in school. I landed at a waxing chain which was interesting because waxing was the last thing I thought I’d be doing! Three years later, I mastered my craft and had gained a good reputation my job. I had days booked back to back with usuals and I was happy. After I had my daughter, I had a dilemma. I loved what I did and I loved my clients but I hated the company I worked for. There were a lot of morale and ethics issues through my years there and I didn’t feel valued. I was dreading the end of my maternity leave because of that. I thought to myself, “this is a terrible way to feel about doing what I love!”
The day before I was set to go back COVID happened and everything shut down. I took this as a sign, it was time to venture off on my own. I enrolled in LACC to obtain my A.A. In Business Management and waiting for the right time to open my business. By word of mouth, referrals and loyal customers, I’ve managed to start a thriving business during a worldwide pandemic.
I may not have been the first in my family to graduate college as I was expected but I was the first to own my own business and do it on my own. I’m extremely proud of the route I took and all the bumps that got me here. My family and friends have cheered me on along the way and I cannot be more grateful!
I’m sure you wouldn’t say it’s been obstacle free, but so far would you say the journey have been a fairly smooth road?
There were a lot of uncertainty in my life in terms of where I was supposed to be, what was I supposed to do. It wasn’t until I stopped trying to fit a mold that wasn’t fit for me that I started feeling free and capable.
Thanks – so what else should our readers know about Refined Beauty Waxing?
When I started Refined Beauty Waxing, I wanted to create a safe space for women to come in and feel comfortable in their own skin. Waxing can be and intimidating process and after years in the industry, I’ve found that many are curious about trying it and ditching their razor BUT the thought is actually going to a stranger and taking your clothes off is horrific! There is no judgment here, come as you are and get the best wax of your life!
I specialize in full body waxing but my most popular services are brows and 15 minute Brazilians.
Can you talk to us a bit about the role of luck?
I don’t think it would be considered lucky/unlucky but I feel like the pandemic had a big role in forcing me to sit and think about my next move. Had it not happened, I imagine I would’ve gone back to my previous employer and worked a couple more years and prolonged my dream.
- Email: Info@rbwaxing.com
- Website: rbwaxing.com
- Instagram: Refinedbeautywaxing