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Daily Inspiration: Meet Wesley Williams

Today we’d like to introduce you to Wesley Williams.

Alright, so thank you so much for sharing your story and insight with our readers. To kick things off, can you tell us a bit about how you got started?
My love for music began when I was very young. Around 8 or 9, I was singing in the church choir and listening to a lot of soul music during car rides with my mom and sister. I believe those elements played a significant role in the genesis of my music obsession. Around that time, I discovered that I had a love for promoting and marketing a product/event. I would be nine years old, hand drawing flyers for my fictional rap concerts. During my middle school years, I found Limewire and that opened up a huge world for music discovery! I was swapping downloaded music with friends in the neighborhood, whether it was oldies, new mixtapes or just hot singles at the time, I was intrigued with every new sound and artist. From there, I decided to give recording music a try. My friend had a stolen library mic and a pair of speakers in his room. There is where I recorded my first freestyles. Those raps were satirical and immature but they showed promise and I loved seeing the expressions on people’s faces when they heard my voice on an instrumental. Shortly after, I started rapping with some friends and we formed a rap group. The group was short-lived and I went away to college, taking a short break from music. When I graduated with my degree in Public Relations/Marketing, I decided to give a solo rap career a try. I began crafting my own mixtapes, distributing them and handling all the promotional aspects. I was overwhelmed by the support from my community and never looked back. A couple of years ago, I got into sync licensing and found that I really have a passion for it. I wanted to house all my music, merchandising and business under one roof so in 2020, I created The On My Way Company and have been utilizing that to run all my creative endeavors through.

Alright, so let’s dig a little deeper into the story – has it been an easy path overall and if not, what were the challenges you’ve had to overcome?
I would be lying if I said it’s been a smooth road but that’s the beauty in the journey, you know? There are highs and lows but those times show you what you are made of. In pursuing any dream, you will have doors slammed in your face, naysayers and self-doubt creeping in. However, you have to persevere and know that there is light at the end of the tunnel. Personally, I have been told that I was starting a company too soon and that I was not in the position to make a real splash in the world of sync licensing. I am so glad that I have my faith, family and support team around me to keep me lifted up and encouraged in times of darkness. Besides naysayers, I have experienced burnout from working crazy hours and not having a healthy work/life balance. Creatives need to understand that if you do not take care of your mental and your physical, you will not be able to perform to your highest potential. I had to find ways to segment my time between creating, relaxing and hanging with friends/family. I had to figure out what worked best for me.

Thanks for sharing that. So, maybe next you can tell us a bit more about your work?
My work consists of writing and recording music for myself, other artists and sync companies. It also consists of me handling all marketing, shipping and administrative duties for all releases. I do everything from drafting contracts to creating clothing designs and promotional artwork. I am most known for being a musician and creating songs for the likes of HBO Max, The NBA, Hulu and many more. Not many people know that I am doing a lot of leg work behind the scenes, along with my amazing team. I am most proud of taking all the knowledge I have acquired thus far and sharing it with other up and coming artists. Whether that is just sending a DM or actually pulling them into what I have going on and helping them land their first sync placement, it feels great to show love the same way my contemporaries show me love. What sets me apart from others is my versatility. I have demonstrated that I can put my foot in multiple genres and continue to keep a cohesive sound that is true to my roots. That is what allows me to participate in many different gigs and opportunities outside of just Hip-Hop.

Can you talk to us about how you think about risk?
Taking risks is essential to leveling up in your career and in your life. Being comfortable and staying rooted in your comfort zone doesn’t allow you much room for growth and elevation. In order to experience new things, you have to dip your toe in the water and give it a shot. Some of my greatest achievements were a direct result from taking a risk. Whether that was sending an email or DM, traveling to a new location, trying a new style or meeting a new person, taking risks have always seemed to work out in my favor. Life is meant to be lived. Take that chance because you truly never know what can come from it.

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Image Credits
Braxton Miller (Insta: @_lesouls) Tim Reynolds (Insta: @Preyyloren)

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