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Daily Inspiration: Meet Tristan Trowers

Today we’d like to introduce you to Tristan Trowers.

Alright, so thank you so much for sharing your story and insight with our readers. To kick things off, can you tell us a bit about how you got started?
What started as a joke in 2012 would turn into a full-blown business seven years later. It was the typical ‘what are you bringing to Thanksgiving Dinner?’ and I said Sweet Potato Pie :: shrug ::. I’ve never made it before, nor is it a typical dish in a Jamaican household, but I wanted to take a stab at it — just didn’t know it would cut so deep. Everyone loved the taste so much, it became a staple. I’d eventually sell to friends and family, but only during Thanksgiving. Fast FWD to some years later in 2018, I made an announcement on Instagram that I was “back” and received a bunch of orders. I was, again, only selling for Thanksgiving, but my supporters would not let me NOT bake for Christmas. I opened up orders for Christmas and would end up baking over 100 9″ Pies. At this point, I said to myself, “Tris, you might be on to something.” I then did a poll on Instagram, asking my friends and family if they’d like ‘TrisPies’ to be a thing all year round, and 98% said “YES!”. From that day forward, I continued to take orders, bake, and shortly after, create an official Instagram account [@TrisPies]. Three months after creating my official Instagram account, I turned Tris Pies into Tris Pies, Inc., and the rest was history.

Can you talk to us a bit about the challenges and lessons you’ve learned along the way. Looking back would you say it’s been easy or smooth in retrospect?
I think like running any business, things weren’t always smooth. I would say though, there were some learns that I took with me from previous business ventures, but even w/ Tris Pies, there were still some learns along the way. What was once a ‘struggle’, a system was developed out of it.

Can you tell our readers more about what you do and what you think sets you apart from others?
I am a Social Worker in the NYC Department of Education by day and an Entrepreneur 24/7. In addition to Tris Pies 🥧, I am also the Owner of a Graphic Design Company — Geotheories. Having a background in Graphic Design helps to set me apart from others by having that eye and upper hand when it comes to marketing. I do all of my own artwork/marketing and even pay a bit closer to details with everything else in the company. I am most proud of turning a ‘joke’ into an official, functioning business of almost two years now.

So maybe we end on discussing what matters most to you and why?
I think the customer experience matters most to me. I pride myself on customer service and the experience because not only do I want and appreciate top-notch service when patronizing a business, but I want all of my customers to remember me not only for my product/service but the experience. That’s also one of the best ways to keep customers and get new ones — a great buyer’s experience. In addition, as a Black-Owned Business, we get a lot of flack for being unprofessional, having poor customer service, and or products. I want to defy that stereotype and continue to show people that we can have great products AND the service to match.

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