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Daily Inspiration: Meet Julie Patel

Today we’d like to introduce you to Julie Patel. Them and their team share their story with us below:

From early on in her childhood, Julie had an interest in fashion and enjoyed altering her clothing to make it unique. Julie’s mom noticed her eye for creativity and gifted her a sewing machine that Julie taught herself how to sew on. Her work started off with patterns and draping and soon Julie learned how to pattern her own designs. After a few years of making things for herself, others took notice and began asking Julie to make things for them as well. Her business was born.

Julkee’s name comes from Julie’s childhood nickname given to her by her dad. After Julie realized the opportunity to turn her shelves of unused saris into modern apparel that delivered on comfort and style, Julkee’s core offering of Reborn Saris was created.

Julie loves the transformation process of using old to make new and the joy it brings to her customers when they see the final outcome. She hopes to help them save space in their closet and take their style to the next level. Julkee Customs was created to fill the growing demand of customers looking for formal wear and miscellaneous custom pieces, Julie enjoys the collaboration process and loves creating something unique and personalized for her community.

Julie wants to continue to grow her custom work with repurposing materials as well as providing ready-made options. Julie wants women to feel empowered and proud of their South Asian heritage when wearing her designs.

Would you say it’s been a smooth road, and if not what are some of the biggest challenges you’ve faced along the way?
The journey has been relatively smooth, slow and steady. Things have picked up in the last year and now it’s getting tough to design, sew, and handle the business. I am constantly learning something new every day and hope to build a team to help me very soon.

Thanks for sharing that. So, maybe next you can tell us a bit more about your work?
I specialize in up cycling saris which are a traditional south Asian garment that is made up of about 7 yards of fabric. I am proud that my designs preserve our culture but also sustain the environment.

What sort of changes are you expecting over the next 5-10 years?
I believe upcycling clothing and eco-friendly fashion will be booming in the near future. I hope to be ahead of the game and use that as an edge to continue to build a loyal customer base.

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