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Conversations with the Inspiring Jenika Kurtz Cuadra

Today we’d like to introduce you to Jenika Kurtz Cuadra.

Jenika, can you briefly walk us through your story – how you started and how you got to where you are today.
I’ve always been interested in interior design, even as a kid before I knew it was a “thing.” I would move my room around every couple of months and ask for bedding and decorative stuff for birthdays and holidays. I’d also help my dad, a general contractor, on projects at home and on his job sites during the summers. In college, when it came time to declare a major, I flipped through the book of options and breathed a sigh of relief when I discovered Interior Design was an option. Since graduation, I’ve been fortunate enough to work with some really great companies and learn so much about the industry and now I own my own company.

Has it been a smooth road?
Oh lord, it has not been easy! I’ve struggled with everything from just finding a job to learning how to trust my instincts and work with confidence. My advice to young women would be to take advantage of every opportunity you’re given because every, single thing you experience teaches you something, good or bad.

So let’s switch gears a bit and go into J. Kurtz Design story. Tell us more about the business.
I design for both residential and commercial projects, everything from a simple room redecoration to ground-up construction selecting everything that goes into a house. I guess my specialty would be transformations of existing spaces, my friends and family seem to really love my before and after. I’d say that’s my favorite thing to do, too, completely reimagine a space and give my clients something totally different and improved.

I’m most proud of the relationships I’ve built with my clients. I’m honest with them and believe in complete transparency. Even after jobs are complete, I’ve kept in touch with most people I’ve worked with and a lot of times, have done multiple projects with them.

Who do you look up to? How have they inspired you?
I have some REALLY amazing women in my life. My mom, firstly, she’s an incredible role model. One of my first memories is hearing her high heels click on the sidewalk on her way in from work. I grew up watching her challenge herself professionally and overwhelming succeed at anything she tried. My grandmothers were very strong, powerful women, my aunts are all confident women, full of personality. My friends and my friends’ moms have all shown me strength and courage. I know I can succeed at anything because they have all lead by example and hold me up. I’ve learned so much from all of them.

Contact Info:

  • Website:
  • Phone: 213-290-6484
  • Email:
  • Instagram: jkurtzdesign

Image Credit:
Andrea Rugg, Amy Bartlam

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