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Conversations with the Inspiring Amabel Akpan

Today we’d like to introduce you to Amabel Akpan.

Amabel, please share your story with us. How did you get to where you are today?
When I had my daughter, I wanted to make simple skirts for her, I was excited to make matching outfits for her and me.

Everytime I make something for her, she gets very excited and my heart melts with joy. Few years later, she started telling me the designs she wants, I always looked for reasons to make something for her, just to see her run around excited. As a result of that excitement and joy, aveebelledesigns was born.

However, with that excitement that gave birth to this line, the goal to extend a helping hand to as many children and families around the world as possible.

Overall, has it been relatively smooth? If not, what were some of the struggles along the way?
It has not been a smooth road. Even though we are still in the starting face, finance has been the biggest struggle.

If you are starting a business, depending on what type of business it is, you will need finance on every level. Knowing what you want to do and how you want to go about it. When the product face is done, advertising is key.

What should we know about Aveebelledesigns? What do you do best? What sets you apart from the competition?
We make outfits with either 100% or 1% African fabric.
We specialize in mommy and me casual designs.
We are known for African fabric inspired designs for families.
As a brand, we will be proud to see African fabric outfits department stores like any other.
What sets us apart is the fact that other than what we already have designed on our site, we also give our costumes the chance to make their own designs and we will deliver.

What do you feel are the biggest barriers today to female leadership, in your industry or generally?
I do believe there are challenges for women in fashion industry. It might not look like there are any challenges at the intro level, but most big brands have more men than women at the decision making levels. Just like many careers, women are less likely to hold a position at the corporate level because the social beliefs women are not capable of handling the leadership role while dealing with their personal and family demands.

Contact Info:

Image Credit:
Instagram: @geezfab (fabfotos)

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