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Meet Kristen Koskella

Today we’d like to introduce you to Kristen Koskella.

Kristen, we’d love to hear your story and how you got to where you are today both personally and as an artist.
My name is Kristen Koskella, I was born and raised in Los Angeles and homeschooled my entire life; the oldest of two, an avid traveler, and major dog lover. I grew up dancing ballet, jazz, and hip hop, have always been a huge sports fan and like most kids, thought I would be young forever.

I went to beauty school in 2008 without knowing which direction I wanted my career to go. I knew I wanted to do makeup, but at 18 years old to figure out the rest of my plan? Forget it.

While attending school, I worked for my dad’s lighting & grip company, learned as much as possible about lighting and camera to better my knowledge of skin tones, color temperatures and how best to apply makeup on my talent based on how we we’re shooting. It took quite a while to go full-time freelance, I built up my clientele, worked production jobs on the side, then boom, nine years later, it finally happened.

Everything I ever knew about the industry was film & tv, so without question, that’s how I started and the direction I thought I wanted to go. However, the more I worked, the more I realized what I wanted for myself and my career was the photo world, commercial, promos, events and personal clients.

What went from wanting to work big blockbusters, turned into athletic campaigns, editorial and red carpets and I couldn’t be happier. After years of hustling, I’m at a place in my career where I feel like I’m making a difference, with a long steep road ahead of me, I’m ready to keep pushing forward towards my goals and my new found dreams within this crazy business.

But what I learned most about this was to follow my own heart, to stand outside of the box, to do what makes ME happy.

We’d love to hear more about your artwork. What do you do and why and what do you hope others will take away from your work?
I am a makeup artist, hairstylist and men’s groomer. I’ve worked hard to get to where I am. I pride myself on the work I’ve been able to put out and the good reputation I’m, hopefully, building. I’ve had every obstacle thrown my way, I’ve dealt with health issues that have forced me to pick and choose the jobs I accept, and in the end, I never let those “negatives” win, and for this, I’m thankful for the way I was raised.

I want people to see my work and notice my passion. I want to inspire young artists to follow their dreams and do what’s best for them and their career. I want my hard work, the love I have for the beauty and the athletic communities to exceed my wildest dreams all while staying humble and grateful.

Have things improved for artists? What should cities do to empower artists?
I think the current beauty industry is very difficult. I feel with the pressure of social media, it affects peoples–including myself–confidence. Nobody is posting their failures, so it’s easy to feel like you’re falling behind. For the longest time I would compare myself to artists I saw online thinking they were way ahead of me, or I’m not good enough or don’t work hard enough but that’s not the case. For the most part, they have worked just as hard, had the same amount of disbelief/insecurities as the next artist, but they didn’t let it stop them and that’s what I keep reminding myself. To never give up, I’ll get there.

Only we know our own path, and I’m a firm believer in everything happens for a reason. I no longer let the obstacles in my past hinder my future. I don’t let the things that “happened” to me or the amount of times I’ve had to start over, stop me from pushing through, and I strongly encourage the next young artist to always lookup.

I’m not perfect, nor will I ever be. I have a lot to learn, and a long way to go, but the journey is just as important as the destination, so I’m enjoying the ride.

Do you have any events or exhibitions coming up? Where would one go to see more of your work? How can people support you and your artwork?
My work is on my website, or Instagram, the occasional magazine or red carpet–but for current updates on my journey, you can follow my Instagram.

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