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Check Out Kiara Hester’s Story

Today we’d like to introduce you to Kiara Hester.

Kiara, we appreciate you taking the time to share your story with us today. Where does your story begin?
As the founder of NaturalHairLoves and Mauvelle by Naturahairloves, I’m Originally from Antreville, SC, a small town connected to Abbeville and Anderson, SC. I’ve always been an aware and alert person. My mother always instilled the beauty of blackness to me, and I’ve always been surrounded by Entrepreneurs and Scholars. I’ve always seen people create, and they instilled the same into me. As a child, half the summer, every summer, I would enjoy staying with my Godmother and her sisters who were teachers and African American Lit Professors. Reflecting on moments like those, it only makes sense to be here and moving in and on purpose. I’m adventurous, brave, never afraid, and always of my word. I Grew up continuously in theater, drama, choir and a winner of Oratoricals until 2008. Shy was seldom a part of who I was, but creativity always flowed from me. After high school life happened, along with all the trials and valleys that come with that, but never once did I doubt or give up on myself. Because why would I do that? In 2015 I embarked on a journey to create a space for black natural hair women by way of social media. What originally started from an urge to bring more awareness, educate, and inform others about our natural crowns and blackness grew rapidly and now has over 700k organic followers.

In the beginning, I sold T-shirts with natural hair sayings such as “Homegrown, NO LYE” while collaborating with influencers in the niche to wear them, I would also utilize my platform to partner with other black-owned brand in advertising their companies. I did this while networking within the network I created. All while still working full-time jobs and living life. Throughout the past six years, I would attend every event possible in or out-of-state to understand my market more, expanding my brand, and connect with those in the industry. In 2019, my grandfather passed unexpectedly and being one of the closest people to me, that was indeed the deepest hurt I’ve ever felt. Fighting through grief, it pushed me more into releasing my own Natural hair care line. I would talk for hours (I do that, lol) often with him of my dreams to launch my own product. So as hard as it was, I immersed myself in researching the process and the steps to do so. In 2019, after much research I decided it was time to change the art of moisture and formulate Mauvelle. Mauvelle by Natural Hair Loves is an organically based product that was scientifically created to increase moisture for multi-cultural hair. With my own formulation, February 2021, Mauvelle by Naturalhairloves was born and I couldn’t be prouder. A Natural hair care line formulated for textured hair to help hydrate, define, and seal all the love in of my sistas rocking and/or protecting their natural crowns.

I’m sure you wouldn’t say it’s been obstacle free, but so far would you say the journey have been a fairly smooth road?
I’ve often heard or have been complimented on how strong I am, how much pressure I can handle while somewhat remaining calm, lol. So I can’t say that it was entirely difficult. I think when you have a goal and your mind is made up, you should almost expect certain things to happen. I’ve been scammed, lost money and certain people along the way, but it’s almost expected. The key is to keep going.

As you know, we’re big fans of you and your work. For our readers who might not be as familiar what can you tell them about what you do?
I’ve always done a few things, but one thing that I believe sets me apart from others is being an organ and tissue procurer. Yes, I go to morgues, OR’s, and different facilities to surgically remove and retrieve organs from organ donors for transplant. I started this in 2015-2018 and again now in 2021.

In terms of your work and the industry, what are some of the changes you are expecting to see over the next five to ten years?
The global natural hair industry sits now its at 8.74 billion in 2019 and is projected to continue to grow over the next decade. The Rising awareness related to the benefits of natural hair care products is one of the key factors fueling market growth.


  • 54.99 for entire Mauvelle Trio
  • 18.99 individually

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