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Check Out Gerronimo’s Story

Today we’d like to introduce you to Gerronimo.

Hi Gerronimo, thanks for joining us today. We’d love for you to start by introducing yourself.
My start in music began at age five when I begged my parents to get me piano lessons because my older sister was already taking them. They warned me if they enrolled me I’d have to continue until I was 16, but I just never stopped. That transitioned into making beats on my computer in high school. One of my teammates on the basketball team was heavy into tech and introduced me to a beat-making program ‘Fruity Loops.’ Back then, it was just fun, but I was obsessed. Fast forward to college, I met Chuck Inglish (Cool Kids) at a bar in Chicago and saw him DJing. He was playing all the songs I would have played. It instantaneously sparked the thought, “I could do this.” I then sold a bunch of my sneakers for turntables and a laptop. I had my first gig about a month later at a house party that ended abruptly in a brawl. I then knew after that party I was destined for greatness.

I’m sure you wouldn’t say it’s been obstacle free, but so far would you say the journey have been a fairly smooth road?
Where do I start? From working odd jobs, making beats for free, taking DJ gigs for close to nothing, my journey has been a plethora of highs and lows. I have worked some weird jobs in an effort to finance my dreams. People who have never attempted to pursue a dream have a difficulty comprehending the amount of dedication and sacrifice that is required to realize these ambitions. In addition, I feel like every person on a pursuit to a goal experiences an ongoing internal conflict of self-doubt, weariness, and constant shielding yourself from deflections from family, friends, and spectators along the way. That was probably the biggest obstacle I’ve had to overcome.

Appreciate you sharing that. What else should we know about what you do?
I’m most known for being a DJ and a producer, which up until recently, I’ve been consistently working on for the last 13 years. I’ve done DJ mixes available online and produced for various artists over my career. Production is my specialization, it’s ironic because people think DJing is my best skill but it’s really my production. They’ll come to realize that soon because I recently put DJing to the side to become a recording artist. This project I wrote, produced, and recorded is by far my biggest accomplishment. My eclectic musical palette is what sets me apart from my contemporaries. I can implement any element from different genres and make them blend together. I’m excited to see how people receive this transition in my career.

Where do you see things going in the next 5-10 years?
We are beginning to see the artist as a business and not just talent. With the emergence of social media and the evolution of technology, artists are leveraging control over their brands slowly phasing out the corporate entities from controlling the monetization of their work. For the first time in the history of the music industry, the artists have the opportunity to have full autonomy over their business. Eventually, music will become genre-less and more mood-based.

Contact Info:

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Image Credits:

Cover photo Photographer – Henry R. Jones II Make Up – Kat Thompson

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